Large retailers such as Sharaf DG, Noon, and Jumbo Electronics have started offering major discounts on newer iPhone models this year. At the same time, Apple has introduced more advanced AI features in its latest devices, which has made buyers focus more on overall value instead of simply choosing the newest phone.
iPhone 17 – Best Overall Value
In 2026, the iPhone 17 is expected to be the best all-around choice for most people in UAE when it comes to purchasing an iPhone. While Apple kept the price similar to that of previous generations of phones, it still made significant upgrades that make it a much more desirable phone than anticipated.
The phone has the new A19 chip, providing faster processing speed and improved battery life. The base storage for the phone is 256GB, giving users more storage available at no additional cost.
The display has also seen a major upgrade; it is now 120Hz ProMotion and used to only be available on the high-end Pro models. Camera capability has also increased significantly from the older phone, with a much stronger camera using a 48MP camera setup for higher-quality photos than previous camera systems on iPhones.
The price range in stores varies from AED 2999 to AED 3299, depending on the store location within the UAE. Based on current technology reports, this iPhone has been rated as the best value iPhone as it has provided many high-end features, but the increased prices were not significant.
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